A Vietnamese dragon fruit has to travel over 10,000 km to reach European consumers.
But just a 1°C deviation can result in the entire shipment being rejected or losing its value completely.
According to the latest figures, Vietnamese dragon fruit exports reached approximately US$93.8 million in the first two months of 2025, accounting for 14.3% of the total fruit and vegetable export value.
Overall, in the first 10 months of 2025, the export value of fruits and vegetables is estimated to exceed US$7 billion, an increase of about 14% compared to the same period last year (VietnamPlus). The EU market alone recorded strong growth:
January–April 2025: reached US$132 million, an increase of 33% compared to the same period (Vietnam News).
In the first six months of 2025, exports reached US$233.2 million, a 44.1% increase compared to the same period in 2024 (Nhan Dan Online).
However, risks remain: over 100 tons of dragon fruit are in storage or at risk of spoilage due to incomplete food safety certification (VietNamNet).
Furthermore, 35–45% of Vietnam's fresh fruit and vegetable production is still lost after harvest due to inadequate preservation and transportation that does not meet international cold chain standards (CASS Vietnam).
Therefore, leading export businesses always choose Smarttech – a strategic partner in intelligent cold chain monitoring solutions – to help Vietnamese goods maintain quality, reputation, and brand value.
Smarttech – A comprehensive Data Logger solution for agricultural exports.
Here are some recommended solutions trusted and used by our customers:
SMARTTECH is proud to be the exclusive and sole representative of LogTag® in Vietnam, providing internationally standardized temperature monitoring and cold chain solutions. With over 15 years of experience, SMARTTECH not only supplies genuine equipment but also ensures technical services, calibration, and in-depth consulting. This is the foundation that helps businesses control quality, ensure product safety, and comply with stringent standards such as WHO PQS, especially in the healthcare, vaccine, and cold chain logistics sectors.
Smarttech launches SMARTTECH Q&A – Expert Q&A, a section for sharing practical knowledge about Data Loggers, HACCP/ISO 22000/BRCGS standards, and optimal cold chain solutions for agricultural, pharmaceutical, seafood, and logistics businesses.
Did you know that the cold chain market in Vietnam is projected to reach an impressive size of up to US$295 million by 2025 (Source: Cushman & Wakefield, VnExpress)? This figure shows enormous potential, but also hides huge risks that could directly affect the profitability and reputation of businesses.
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